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For the first time ever, a drone has taken flight around the historic home of Morgan at Pickersleigh Road. The 108-year-old factory – which welcomes around 30,000 visitors each year – is famed for being home to the production of the Morgan Plus Four and Plus Six, and will shortly be the site where the company’s all-new three-wheeled model will be produced.

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Viewers are transported in a one-take shot of the production line, moving through the Chassis, Assembly, Sheet Metal, Wood, Trim, Final Finish and Paint shops, before [...]

• Morgan confirms plans for additional models in 2020, underpinned by its CX-Generation aluminium platform
• The CX-Generation platform was introduced in the Morgan Plus Six, launched at the Geneva Motor Show in March 2019
• 2020 will mark the end of production for the traditional steel chassis, a variation of which was introduced in 1936 and is currently used in the Morgan 4/4, Plus 4 and V6 Roadster
• All-new CX-Generation models are in development to replace the existing models built on the traditional steel chassis
• The 2020 Morgan model line-up will feature a manual gearbox within the range, for the first time in a CX-Generation model
• New models will feature smaller capacity engines than the 3.0 litre inline six-cylinder engine in the Plus Six
  Malvern, 11 December 2019

The Morgan Motor Company is to continue its technology drive with the launch of new models based on its recently introduced CX-Generation aluminium platform. The new [...]

Anyone who has been in this Morgan World for any length of time knows that its orbit will sweep in great circles but end up back where it started; again and again….and again. I bought my first Morgan in 1972 in Los Angeles, California. LA is a funny place in many respects. South Pasadena, where I lived at the time, is way out to the north east of the city and Long Beach is a bazillion miles to the south west; but miles in LA don’t seem to matter. A 50 mile drive to go to a movie was not uncommon so it seemed perfectly reasonable for me to drive from Pasadena to Long Beach for Morgan Plus Four Club of Southern California meetings. Unfortunately that first Morgan, and the several that followed it, were not paragons of reliability so I never really integrated with the club. But I did meet people; Morgan people, like [...]

Morgan is working on an all-new high-performance sports car flagship that will both reinforce its reputation for classic design and move it on a couple of decades, notionally into the Jaguar E-Type era.

The new car, which will be made in both coupé and roadster forms, follows several years of research into what a traditionally minded 109-year-old car company should do next, without threatening its successful classic model range. It is being created in-house by design and engineering teams that now total around 30 people as a result of recent, well-targeted investment.

The new hand-made flagship’s first iteration is understood to be a two-door, two-seat coupé that should appear in the mid-2020s, estimated to be priced near the level of an Aston Martin V8 Vantage. It will use a new architecture with the classic Morgan front-engine, rear-drive layout and continue the marque’s tradition for compact dimensions and light weight, while utilising the latest in chassis [...]

Morgan Motor Company celebrates 100 years on Pickersleigh Road.

Many automakers can make claims about their heritage and old-world craftsmanship, but few can back up those claims quite like the Morgan Motor Company. Not only does Morgan still produce a range of ash wood-framed sports cars by hand alongside three-wheelers that are remarkably similar to Morgan’s Runabouts of the 1930s, but it does so in a factory built by Morgan in 1914. Though the Morgan Motor Company celebrated its 100th anniversary in 2012, this year marks yet another milestone: the 100th anniversary of the Pickersleigh Road works.

n 1905, Henry Frederick Stanley Morgan (Harry to his friends, or simply H.F.S.) opened the Morgan & Company Garage and Motor Works on Worcester Road in Malvern Link, Worcestershire, England, in what was originally an automotive repair facility and automobile dealership. By 1909, H.F.S. Morgan had constructed his [...]